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Listing ID: 2195 Total Viewed: 232

Well Designed E-Commerce Clothing Store For Kids For Sale - Www.Mumsdarling.Com (Sold)

Sengkang, Singapore

Asking Price : SGD8,000

Revenue: Under SGD5K

Cash Flow: Under SGD5K

Payable: Not Disclosed

Established: 2012

Gross Profit: Under SGD5K

Inventory: SGD20,000

Receivable: Not Disclosed

Owner Role: Full Time

Net Profit: Under SGD5K

Liability: Not Disclosed

FFE: SGD1,000

Staff: Not Disclosed

* Revenue, Gross Profit, Net Profit, Cash Flow are based on Annual average

***NOT included in asking price

Reason To Sell
Focussing on another business
Business Description

Well designed e-commerce clothing store for kids – www.mumsdarling.com


The world is moving online, and online startups are getting more popular by the day. We are selling an online platform that we have spent a lot of time and effort on, and we have put in a lot of thought on how this platform can be scaled up.  


Following categories on the store:

1) Baby

2) Toddler Girl

3) Kid Girl

4) Toddler Boy

5) Kid Boy


We have the following brands on the online store:

European Brands

·       Desigual

·       Mim Pi


North American Brands

·       Baby Nay

·       Tralala

·       Jelly The Pug

·       Servane Barrau

·       Rufflebutts

·       Ruggedbutts

·       Cotton kids

·       Mulberribush

·       Isobella and Chloe

·       Le Top

·       Rabbit Moon


Asian Brands

·       Petals

·       Ziama

·       Polka

·       McDees

·       Body Care

·       Pro Teens

·       Cute Kids

We have inventory that we will sell along with the online store. Details on the inventory will be given.


Details on the online platform:

1)      Domain name: www.mumsdarling.com

2)      Hosting till March 24, 2016

3)      Online platform : Magento (http://magento.com/)

4)      Total cost of building this platform: 10,000 SGD

5)      Addon feature modules bought for the platform – 2,000 SGD:

·       Sweet Tooth - https://www.sweettoothrewards.com/ - We bought for unlimited customers for lifetime use (without having to pay any monthly fees), hence we are on the enterprise plan, which costs $399 per month now. https://www.sweettoothrewards.com/pricing-2/

·       Facebook Online Biz Store – 100 USD

·       Ajax Cart  - Allow customers to add items to cart without going to the shopping cart page – 100 USD

·       Special Promotions Pro - 1.3.0 – Ability to add special promotions, to increase sales – 129 USD

·       Customer Attributes – Add custom customer attirbutes – 80 USD

·       Forum – Add a forum to drive engagements – 50 USD

·       Custom Bulk Product Import – If you need to add hundreds on items to your store through excel, without having to add them one by one manually. – 75 USD

·       Webtex Gift Cards – Customers can send gift cards – 185 USD

·       Retail Evolved - Facebook Like – Push customers to like products – driving facebook engagements – 49 USD

·       Total cost of these additional featureset – 1500 USD – 2000 SGD

6)      Flyers printed for marketing – 1,500 SGD

7)      IKEA racks + cupboards – to put in all the stock – 1,000 SGD

8)      Value of stock – 20,000+ SGD


Total value of website + stock = 36000 SGD


Additional avenues of selling:

1)      Qoo10 – the shop is already setup on qoo10.

2)      Lazada – the shop is already setup, running and selling on lazada.


Additional goodies:

1)      Free domain names

2)      Free mumsdarling.com email addresses from google apps. Google has started charging now $5 per user per month. However we are on the free 5 user plan for life. Hence you can get your very own mumsdarling.com email address for free.

3)      Facebook page – 591 likes


Reasons for selling: Focussing on the baking and selling cupcakes – http://www.cuppacakes.com.sg


Selling price: Willing to let go for 50% of the current value of 36,000 SGD, hence the selling price of the business is 18000 SGD, the buyer should have the commitment to make this platform a success. We will help in any way possible with the transition. 


I am getting a lot of interest and queries for this business, I will wrap up the sale of this business by mid december 2015. Please contact us as soon as possible so that you get this wonderful business at this wonderful price. 


18th April 2018 : Our latest update. We are having serious discussions with a few interested parties. The sale price starts from SGD 8000 Singapore dollars, inclusive of everything mentioned above. If you interested, please hurry - this opportunity will never come back again. The selling party wants to cash out. If you want to offer a revenue share, the selling party asks for 70% of the revenue, and you have no risk to take. Let us know!


7th May 2018: The business is now SOLD! Thanks everyone for younr interest!

Property Information
Premise Status:
Work At Home
Relocatable:
Yes, it can relocate to other place
Home Base:
Yes, it can work at home

All the information in this listing has been provided by the business seller or representative. Our platfrom is not responsible for the accuracy of the information.

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