The owners are reallocating capital and focus toward other strategic opportunities.
Description
Step into the fast-growing global recovery & performance wellness market.
This is a premium, performance-driven brand operating in the rapidly expanding recovery, biohacking, and longevity space. Launched in February 2023, the brand has quickly scaled in lifetime sales, driven by high-ticket products.
With a strong brand identity centered around discipline, strength, and mental resilience, the business has built a loyal and engaged customer base, impressive repeat purchase rates, and outstanding customer satisfaction — positioning it as a highly attractive acquisition in the high-AOV wellness category.
At a Glance
Platform: Shopify
Business Model: Direct-to-Consumer (Fully automated via our 3PL) Year Launched: February 2023 TTM Revenue: $2,560,552 TTM Net Profit: $343,056 Lifetime Revenue: $10M+ Average Order Value (AOV): $1,269 Returning Customer Rate: 33% Customer Reviews: 4.93/Stars on Judge.me Market Position: Premium recovery & performance wellness
Business Operation
Shopify store & website files Domain name Customer database Product catalogs, descriptions & creative assets Branding, imagery & content Advertising accounts & historical data (where applicable) Social media accounts Supplier & fulfillment relationships Review platform (Judge.me) Email accounts and marketing materials
Facilities
While the recovery and cold-plunge market is competitive, this business differentiates itself through:
Premium positioning Strong brand ethos (discipline & resilience) Broad recovery product ecosystem High customer trust and satisfaction Established sales history and social proof Unlike generic recovery product stores, this business operates as a brand, not a commodity seller.
Competition
Expand influencer & athlete partnerships Scale paid ads with improved CRO Launch complementary recovery products Introduce financing / subscription services Expand internationally (EU, GCC, APAC) Build B2B or gym / clinic partnerships Develop content, community & ambassador programs Expand into marketplaces or wholesale
Expansion Potential
The seller will provide a 90-day post-acquisition support period, with flexibility to extend if needed. Support channels include:
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