Singapore  Singapore

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Listing Id: 26690 Last Refreshed: 24/02/2023 Total Views: 1852

(Sold) Singapore's First Ever In-Car Convenience Store Concept

Central AreaMobile AppsConvenience Store
Asking Price: Price On Request
  • Premise Type N/A Premise Size N/A
  • Monthly Rental N/A Rental Desposit N/A
  • Revenue N/A Liability N/A
  • Gross Profit N/A Net Profit N/A
  • Stock N/A FFE N/A
  • Payable N/A Receivable N/A
  • Owner Role Full Time Staff N/A
  • Established N/A Source Direct Seller
  • * Revenue, Gross Profit, Net Profit, Cash Flow are based on Monthly average
Abilash

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  • Reason For Sale
  • Description

Reason For Sale

Service halted on May 2020 when nationwide lockdown affected the ride-hail sector.

Description

In 2019, we conceptualised an entirely new retail medium ; mini-convenience stores located inside Ride-Hail vehicles.  We successfuly built the entire tech-stack with a team of 5 engineers and launched a pilot with 50 rideshare driver partners in March 2020. The pilot was halted on May 2020 when the nationwide lockdown affected the ridehail sector and we started offering software-development services for cashflow.


How does Lemon work ? 

- Passengers : No signup/downloads, simply scan the QR in the car, select items & pay.

- Drivers : Earn 20% of each sale along with tips & bonuses. Free inventory restocking

- Brands : Gain more reach through in-store ads & a highly scalable distribution network.


Revenue Streams: 

- In-app advertising

- Product sampling distribution channel

- Direct sales from goods


Key metrics:

- Every mini-store in a car was exposed to 7 passengers daily on average 

- We had a reach of 10000+ passengers during our pilot with $0 in marketing spend (our stores market themselves!).

- We had a 14% sales conversion rate during our pilot and churned $4k in revenue/mth.


Live Demo (View on mobile) : https://bit.ly/lemonlivedemo 

Pitchdeck: https://bit.ly/lemonpitchdeck 

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