Overview
Financial Performance
Business Operations & Assets
Business Details
Reason For Sale
Description
To The Curve is a fast-growing premium shapewear brand offering sculpting dresses, bodysuits, and contour essentials designed for comfort, support, and modern aesthetics. Launched in late 2024, the brand has quickly established strong product-market fit across the US and EU with high-margin bestsellers, strong Meta and Tiktok Ads performance, and a lean dropshipping enabled operating model. With rising conversion rates and robust unit economics, To The Curve presents a highly attractive, ready-to-scale acquisition opportunity.
π At a Glance
Platform: Shopify
Business Model: Dropshipping
Customers: Growing, recurring customer base
Year Launched: Feb 2024
TTM Revenue: $348,370
TTM Net Profit: $80,816
Lifetime Revenue: $378,493
Gross Profit Margins: ~71%
AOV: $53
Meta Ads ROAS: 2x+
Tiktok Ads ROAS: 2x+
Conversion Rate Increase: +163% YTD
π‘ What Makes This Business Stand Out
Product Moat
A premium shapewear brand built on high-quality fabrics, inclusive sizing, and modern sculpting designs that deliver comfort, support, and a best-in-class wearing experience.
Proven Profitability
Strong 71% gross margins supported by efficient supplier terms and a lean dropshipping model.
Engaged & Growing Audience
A 10,000 Tiktok following and a high-value email list of 10,000 active subscribers.
Fast-Growing Market Position
The global shapewear market is projected to reach $4.32B by 2030, growing at an 8% CAGR.
Scalable Fulfillment Model
A reliable dropshipping setup ensures smooth fulfillment, low owner workload, and easy scalability across regions.
High-Performing, Growth-Ready Marketing Setup
Meta, and Tiktok Ads delivers a strong 2.0x+ ROAS with clear upside across new channels, expanded SKUs, and regional scaling, all achievable with minimal overhead.
Team Continuity Option
A dedicated Marketing Manager & E-Commerce Manager can stay on for a new owner if he/she wishes to be more hands-off.
Facilities
Customer database
Shopify store & website files
All content, images, and branding materials
Advertising accounts & data (Tiktok Ads, Meta Ads, and Google Ads)
Social media accounts (Tiktok, Instagram, and Facebook)
Domain name
Relevant email accounts
All marketing materials
Product files, source code, descriptions, and creative assets
Dropshipping fulfillment setup & supplier relationships
E-commerce platform accounts
Review account with Trustpilot
Dedicated Operations Manager and Marketing Manager
Competition
Expansion Potential
Increase ad budgets across Meta, TikTok and Google
Launch influencer collaborations and UGC content
Expand into Amazon, Zalando, and EU marketplaces
Introduce bundles & LTV-focused upsells
Scale targeted email & SMS flows
Buyer Support & Terms
Support and Training
Support will be provided by the following methods:
Online call
Phone call
In person (If possible)
Seller Financing
To be discussed
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