Overview
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Description
OUR CONCEPT.....
ARTISANAL YET AFFORDABLE, we strive to debunk the theory that premium wine is inaccessible and the preserve of the few. The democratization of wine is within reach, as 88% of industry experts acknowledge that consumers are demanding more interesting wine by the glass, and are willing to spend more to have a great glass of wine, rather than a bottle. Drink In Tube believes that everyone should be able to taste, appreciate and enjoy premium wine, in a casual, unpretentious environment.
WIT (Wine In Tube) is a special patented glass jar. It is screen printed and crimped by a screw cap aluminum. It was designed in partnership with INRA Montpellier and the Ecole Nationale Supérieure d'Arts et Métiers in Paris for the proper preservation of wines.
PACKAGING
The plant, located in Gironde, region of Bordeaux, in charge of the conditioning the transfer of wine into the tubes detains a special savoir-faire. The process is done under controlled and oxygen free atmosphere, so that the wine undergoes no organoleptic degradation. WIT encapsulated then guarantees a perfect seal over time.
CONSERVATION
The aluminum caps are recognized by winemakers for providing one of the best protections against wines oxygenation during custody. The glass meanwhile, is totally impervious to air and the WIT wine can then be stored for a period of several years (2-3 years). A recognized and award-winning wine!
Competition
Expansion Potential
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