Overview
Financial Performance
Business Operations & Assets
Business Details
Reason For Sale
Description
Business Highlights:
Premium organic home goods & lifestyle brand with strong market positioning.
FY2024 revenue of SGD2.2M, achieving 40%+ YoY growth and positive EBITDAR.
Over 33,000 customers and 55,000+ orders fulfilled to date, with excellent reviews (avg. 4.9⭐).
35%+ returning customer rate, demonstrating strong brand loyalty.
Operates through direct-to-consumer e-commerce and 2 profitable retail stores in Singapore, plus early traction in regional markets.
Assets & Strengths:
Certified organic product lines with strong sustainability credentials.
Well-established omni-channel presence (retail, e-commerce, and international pop-ups).
Recognised consumer brand with strong community engagement and growth momentum.
Growth & Expansion:
Significant market potential in Singapore (SGD131M bedding market) and Thailand (USD400M+ bedding market).
Clear roadmap to triple retail footprint, expand product categories, and grow regional presence.
Revenue projected to scale to SGD6–8M by 2027.
Investment Opportunity:
SGD500,000 for 12% equity stake.
Funds allocated to retail expansion, new product lines, strategic hires, and regional marketing.
Ideal opportunity for investors seeking exposure to a high-growth, sustainability-driven consumer brand.
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